By US FCC regulations you must allow Users to unsubscribe from Text/SMS notifications. Regroup gives you the ability to do this by using the short code when sending out Day to Day messages and for Emergency Alerts. 

- Emergency Notifications

  • 58339
  • 51664 

- Day to day Notifications

  • 30890
  • 67076 

With text messaging they can just reply to any message they receive with the word STOP and they will stop receiving messages from that short code. If they would like to resume them they can simply find one of those messages reply once again to that short code with the word RESUME and that will allow them to start receiving messages again.

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